Why Is Content Crucial For SEO?

08 Feb
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Why Is Content Crucial For SEO?

Do you want to win big with your SEO strategy? Well-thought content is essential in helping your web pages rank in search engines. That is why Drive Traffic Media, a Los Angeles SEO expert, is here to help you not just with good content but with better SEO copies.

Content is a crucial part of how SEO works as it is one of its three pillars. The only copy you need to have on your website is SEO content, and content is about writing copy to help your web pages rank in Google.  Every piece of content should serve a purpose.

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To create content that can improve the ranking of your website, you need to consider these three major elements:

  1. SEO Keyword Research
  2. Optimized site structure
  3. Copywriting

Why is Content Crucial for SEO?

Here are the reasons why SEO content is essential.

Context

Crawl bots can understand the purpose of your website better if you’ve got lots of content optimized with keywords.

Visibility

This increases the likelihood of your website being delivered in a SERP. You need to be visible before you can even start ranking.

Immediacy

You can quickly and rapidly start focusing on new keywords with fresh new content.

Activity

Google may favor providing search results from your website over one that hasn’t been updated in months because new content frequently demonstrates that your website is active.

Brand Awareness

Users can trust you if your brand is higher on a SERP, and Google believes your website can provide the best solution.

Social Sharing

Because good content attracts organic search users, they can easily share the content with their social networks if you have social share buttons and increase the number of visitors to your website.

Increase Domain Authority

If the reasons mentioned above bring more people to visit your website,  Google will know that the content you provide is of high quality. Your domain authority and, thus, your Google ranking may increase.

Want to Know More?

Search engine optimization is the technical term for “get Google to like you.” Technically, search engine optimization aims to increase your business’s visibility by making it appear earlier on search engine results through organic means.

Drive Traffic Media incorporates historical knowledge, testing, analysis, and expertise (as proven by our track record) to get your business on Google’s page one. Our SEO company serves Santa Monica and the rest of Los Angeles. Give us a call at (310) 341-3939 today!