White Hat SEO Practices You Need to Know

WHITE HAT is a term in SEO that refers to optimization strategies, techniques or tactic usage on a target market that follows the rules and policies of a search engine. It is organic and demands quality to assure performance like written content, images and video, meta information site performance and architecture. It is also known as Ethical SEO; White Hat marketing is the most frequently used strategy by businesses who intend to have a long-term investment on their websites like those in Santa Monica. Organic ranking is supported by bloggers and web authors who always find the scope of high-quality content and shares it on social media.

Let’s check and see the tips to drive visitors and turn them into a loyal, enthusiastic and engaged audience. What are these SEO White Hat practices we should do and avoid?

1. Practice #1 Avoid sending the message of a tracking search engines. Instead use SEO as a service to readers who are looking for good content.
2. Practice #2 Give value to the audience the best possible way through content that is actionable, contains fresh ideas and a good mix of multimedia.
3. Practice #3 Ask yourself every time you post a blog if you have helped the readers better understand a certain topic than before.
4. Practice #4 Create original and not infringed content with a large relevance to the industry and the audience. It is important that you write topics about your business and not just writing for the sake of SEO.
5. Practice #5 Implement offsite SEO through sharing, bookmarking and blog distribution.
6.  Practice #6 Build your NAP (Name, Address, Phone number) on directory sites, press release sites, social media sites, etc.
7. Practice #7 Create and share content frequently.

Moreover, marketers named some few strategies that have been developed and proven all these years like:

An On-Page SEO is always considered the backbone of white hat strategy. It is needed to have a firm foundation of technical SEO for without it, it will be meaningless.

Social Media is ridiculously powerful! It gives brand awareness, and as people share your content, they will also link back to the website.

SEO strategies should revolve on white hat techniques because this is the primary driver to your website. It focuses on data, facts, information and its value as it is being shared or distributed.

Call Drive Traffic Media at 1(888) 375-3058 for your white-hat SEO needs in Santa Monica today.