Signs Of An SEO Company That You’ll Want To Avoid
Competition in Los Angeles is fierce in every industry. That’s because it is one of the largest cities in the nation, and there’s hardly any markets that remain untapped.
Some businesses thrive on that competition, while others fold. SEO companies are not exempt. There are dozens of them, and new ones open up every year, while others disappear unceremoniously.
If you own a business in Los Angeles, and you decide that you need an SEO company for help managing your social media accounts, optimizing your website, or a similar reason, it is therefore difficult to choose from among the possible candidates. What criteria can you use for judging which ones are best?
We could talk about what makes an SEO company a good candidate, but instead, we’re going to spend a little time discussing what constitutes a red flag when you’re shopping amongst the many agencies that are out there.
Unwillingness to Meet with You in Person
When you’re looking at SEO companies, you’re playing the role of the hiring manager, and they are the potential employee that is meant to come in and impress you with their resume. However, some SEO companies view the situation differently. They may communicate with you by email, or by phone, or through text messages, but they are not willing to send a representative to meet with you in person.
A reputable SEO agency will always be willing to send someone from their team to talk with you face to face. They should be ready to come to a place of your choosing in the Los Angeles area. Alternatively, they should be fine with you coming to meet with them at the facility out of which they work.
If you see that this agency doesn’t have a valid physical address listed on their website, that’s a bad sign. This sort of lack of transparency points to something being wrong.
Poorly Designed Website
One of the most critical jobs of an SEO company is to optimize your site. That means that their website should be impressive because it should be an example of their work. If you look at their website, and you see that very little work went into it, then you should be suspicious.
If the themes are outdated, you don’t see any internal links, and the copy is full of spelling errors, there’s no clearer sign that you should use someone else. If this agency can’t be bothered to optimize their own site, you shouldn’t allow them to get anywhere near yours. Also, if they don’t even have their own website, you don’t want to have anything to do with them.
The Price is Way Off
By comparing SEO companies in Los Angeles, you should be able to get a general sense of how much to expect to pay for certain services. Most of the agencies are going to be at least somewhat comparable to each other in this respect.
If the agency at which you are looking is asking for way more or less than what you would expect to pay, something is wrong.
You don’t want to pay too much, but if they are asking for a fraction of what other agencies are charging for something, that doesn’t mean you should immediately jump on board. It probably indicates that they are farming the work out to a mill overseas that is not going to give you any personal attention and is going to create a cookie cutter site for you. You get what you pay for, and that is true of SEO agencies as much as with any other service.
The choice of which SEO company in Los Angeles you end up using is an important one, and should not be made lightly. Do the necessary research before you make up your mind. Look at past examples of each company’s work, and what their website looks like. Be sure to have a face to face sit down so that you can better assess the sort of agency with which you are about to form a business relationship.