Reasons Why You Should Invest in SEO
One important key element in running a successful Santa Monica business is getting high-quality leads. If you think your website does not attract new clients while others are seen gaining massive traffic, your site may be under-performing.
SEO is the best solution. Aside from providing higher visibility and content that are readily available to target audience it also pulls better marketing and promotion of your products and services.
Whether you’re doing it yourself or hiring an SEO company, it is necessary to invest in optimizing your website. So here are the most visible signs why it’s time to invest in SEO.
WEBSITE is:
- not showing up on search engines
- impossible to locate online
- hard to navigate
- is slow to load pages and images
These are considered major signs that search engines, most especially Google, don’t trust the site or the business itself. Potential customers cannot find your website quickly so they will switch to a different one where they could get the information they need. The average attention span is only 8 seconds so don’t keep them waiting. Broken links are considered the worst enemies of a website and can significantly affect Google ranking as it will point you to the dead end pages or leads you to nowhere. SEO techniques will be able to identify and root out these problems. It can optimize pages to have better load times and will be able to index high-quality pages. When you are ranking high in search engines, Google, Yahoo or Bing mostly assume that you are an authorized source of information.
CONTENT that is not authentic will get you in trouble with Google and might get your site penalized eventually. Low-quality content is a website killer. It does not mean that it is less informative or that the content is unrelated. The problem is that the content is not optimized for search engine marketing. Thus a good SEO campaign can provide better visibility and allows content to be easily accessed by the audience in fulfilling your marketing goals.
SEO is all about getting to the top. It may not happen overnight but will sure give you fantastic results if you have long term goals. If you feel burdened by other approaches in Marketing, this could be an excellent way to get new quality traffic and be stress-free. Call Drive Traffic Media at 1(888) 375-3058 and let us help you achieve your desired traffic and online authority through our white-hat SEO techniques.