Know the Best Way to Promote Your Blogs
If your business has been in existence for a while, then you probably have started to feel pretty good about your ability to discuss aspects of your niche with some degree of authority. Even if you didn’t know everything about it when you started, Los Angeles, by now you’re eager to share what you’ve learned. But what if you find that your blogs aren’t getting the amount of attention that you’d like, even if you think their quality is not the problem?
The issue is likely your promotion strategy, which is why you may need to bring in an SEO company for some suggestions. An experienced Los Angeles SEO company will be able to suggest all kinds of ways to promote your blogs. For the moment, though, here are a few ways that you can get started.
Answer Questions on Quora
Quora, for the unfamiliar, is a question-and-answer website where people congregate if they want their queries discussed by industry experts. You can go on Quora and go to the section that has to do with your niche.
Then, pick about twenty questions that you feel you can answer with a great deal of authority. After you answer each query, add a link to your blog. It’s a simple SEO strategy that can get you a lot more page views, Los Angeles businesses.
Use Facebook Ads
You can also use Facebook Ads, and if you do the math, you’ll see that it’s reasonable to do so. Companies are often looking for free ways to promote their blogs, but in reality, nothing is free, because even if it costs you nothing but time, like answering questions on Quora, your time is valuable. Therefore, the financial outlay for you to direct some blog traffic your way through Facebook Ads is not as unreasonable as you might believe.
Negative Audience
This is a Facebook Ads technique about which not nearly enough people know. You can program your Facebook ads to create a “negative audience” profile, meaning that you’re only marketing to people who have not visited your website before.
The advantage of doing this is that when you’re marketing to people who already know about you, you run the risk that they may have already engaged with your blog content by arriving there on another occasion or through other means.
By encouraging people who don’t know about your company to visit, you not only are going to expose your blog content to new readers, you’ll also have a new group that may decide to buy something from you after they have browsed your site.
Your blog isn’t just a way to show people your expertise, Los Angeles. It’s also an advertisement for your services and products, especially if you can incorporate some internal links in your blogs that lead to your product pages. If you’ve hired an SEO company that knows about these forms of blog promotion, as well as others, you’ll probably find it beneficial to partner with them.