How Citation Building Differ From Directory Submission
Citation Building and Directory Submission services are both very useful when it comes to increasing a website’s popularity. It is therefore important that you hire a white-hat SEO company because they incorporate these two in their SEO strategies to get you ranked. Many people think that these two are similar, but there is a slight difference on how each service works.
Directory Submission is one of the oldest link building strategies in the internet world. It works by adding your website to an online list or catalog of websites. Directory submission help people easily access your products or services that you would like to promote on the World Wide Web.
This requires submission of basic information about your website such as:
- Website link
- Title of the website
- Description of its content
In making submissions, the above information is added in a particular category under which you wish your website to be listed in the internet directory. When directory users search related products or services online, then your complete link will be provided in the search.
There are different types of categories present for Directory Submission, and these are paid, free of cost directory, and dual directories. There are internet directories dedicated to specific fields or specific niches.
On the other hand, citation building improves your website ranking in search engines like Google and Bing. A local citation comes in various forms such as company name, company name & phone number, company name, phone number, & address, etc. It helps increase your findability through accurate and updated NAP for you to get more in store customers.
Unlike Directory Submission, it does not need the presence of a link. The value in a citation is the mention of your business on the web. The types of categories present for Citations are structured and unstructured. A business information found on a business listing directory like Yelp, Yellowpages, and Facebook are called Structured Citations. Unstructured Citation means a mention of your business information on any other site that are not specifically a business listing directory such as wikis, blogs or magazine sites. Citations help search engines verify that your business exists as it signals to Google and Bing that your business is legitimate.
Learn how Drive Traffic Media, a local SEO company in Los Angeles City, can help your website rank through citations and directory submission. Call us at (310) 341-3939 today!