Take These Courses In Addition To Hiring An SEO Company
When you’re thinking about hiring an SEO company Los Angeles, what you’re considering is whether it’s a prudent idea to bring in the experts. Perhaps you have it in mind to plan out a multifaceted marketing campaign. You could be looking for help running your social media accounts, or you might need an assist in getting more traffic on your website. Any of these could be valid reasons for hiring an internet marketing firm. In addition to bringing in outside help, it’s never a mistake to learn about online marketing yourself. If you’re a business owner, or if you’re someone who’s been left in charge of promotion for a company, then you should be aware of online marketing courses that can teach you some pointers. Here are some of our picks, and they’re free!
Ahrefs Academy
Covering SEO and content marketing, this course talks about link building and acquisition, optimization strategies, competitive research, and keywords. There are examples included with each lesson to demonstrate the advice being given. Ahrefs tools are on display, but you can also take the skills you learn and apply them to other areas. Whether you’re a beginner, at an intermediate level with your marketing skills, or advanced, you will still get something valuable from this course.
Intro To Social Media Advertising With Buffer
This is a class for beginners, and it’s all about social media marketing. Brian Peters gives you a crash course on how to ease yourself into the world of social media for brand and product promotion in such a way that it is easy to understand. Lessons include understanding vocabulary, targeting particular audiences, campaign goals, developing copy and visuals, and optimizing your campaigns for long-term success.
Hubspot Academy Content Marketing Certification Course
Another beginner level course, you’ll spend time with several well-known Hubspot personalities. You get 12 video lessons that each cover a different aspect of online marketing. The best part is that it’s all in plain English and explained in a way that a complete beginner would not get lost. This will give you a foundation in content marketing. You’ll learn how to repurpose content and create your own.
With these courses available free, you can augment your skill set as a content marketer. Even if you’ve hired an agency to help you, it’s smart to know about these things. Any leg up that you can get on the competition is going to help you and your company in the long run.