Here Are A Couple Tips To Help You With SEO
If you have a business website and you’re looking for SEO Los Angeles, then there are probably lots of strategies of which you’re already aware. In this article, we’ll be talking about two elements on your website that can be poison to SEO, and which will get you roughed up by Google. If you want to make your site more streamlined and avoid those costly penalties, read on.
Get Rid Of Broken Links
You may have included some links on your website, in your blogs or elsewhere, that don’t work anymore. This isn’t always your fault. The link might have worked at some point, but now the website might have been shut down, it might be under new ownership, or it might have used black hat techniques. You don’t want to link to a site with a bad reputation. Outbound links to these sites are going to harm your site’s organic ranking, and it’s also going to mean a poor experience for your user. The best way to take care of this is to use a tool like Screaming Frog, and scan all your outbound links. If any of them no longer work, eliminate them. Your site will be stronger for it.
What’s Your Response?
You want your site to be responsive. This is important for the laptop or desktop version, but it is critical for the mobile user, and there are more than ever of them these days. Responsive design makes for positive user experience, and it also helps with conversion. Browsers are more likely to become leads or customers if the site is well-structured and does not present any problems that irritate the casual user. You can use tools like Google’s Mobile Responsive Test to test all of your site’s important pages, and you can use different mobile devices to test the site yourself.
With both of these tasks accomplished, your website should be in good shape. It will only have usable links, and the mobile user will feel welcome there. These are easy fixes, but they’re your responsibility as a site administrator. If you neglect them, it will be harder to turn organic traffic into the sales you crave.